The rate at which MySpace makes money may soon increase.  According to a fresh report, Wenda Harris Millard, who's earned quite a reputation in the marketing industry, is set to try her hand at moving ad space.

Wenda Harris MillardKara Swisher wrote earlier today, "[W]ell-known online advertising sales executive Wenda Harris Millard (pictured here) - who is now president of New York- and Los Angeles-based media consultancy, Media Link - is poised to take over all advertising sales at MySpace, sources said."

As for where Millard will fit into MySpace's organizational structure, Swisher wrote that she "will apparently report to MySpace CEO Owen Van Natta directly. . . .  In turn, all regional advertising vice presidents at MySpace will report to her."

This development should represent quite a win for MySpace; doubters need only check an abbreviated bio.  Millard got her MBA from Harvard, was a founding member of DoubleClick's executive team, and held high positions within Ziff Davis.  She's also worked for Yahoo and Martha Stewart Living Omnimedia.

Millard's Media Link's hiring may in fact be what Owen Van Natta referenced yesterday when he promised "continued news about great talent coming to MySpace."

UPDATE: It's now become clear that Millard will work with MySpace as a representative of Media Link, which MySpace has hired, rather than as an individual.